1970–1971 Opel Kadett Advertising Art

In 1970 and 1971, Opel marketed the Kadett with concise and bold visuals, paired with the tagline, "Opel Kadett. Das Auto." This clear and assertive message — "Opel Kadett. The car" — underscored its practicality and appeal as a dependable choice for drivers, supported by graphic, minimalist imagery.